7 Other information
7.1 Materiality matrix
Materiality determination
In 2016, Accell Group adapted its materiality matrix on the basis of a new media analysis, a peer scan, external advice and the use of core aspects that were revealed in the tightening of our strategy. This resulted in a draft matrix which the Board of Directors then evaluated and approved. The main changes compared to the previous year are changes in ranking and visualisation, which show immediately the aspects that are highly material for Accell Group. There are also a number of minor changes in terms of the terminology used. The results are visualised in the above materiality matrix, in which the horizontal axis represents the importance of the aspect for us, while the vertical axis shows the importance of the aspect in question to our stakeholders.
The table below shows the demarcation of the highly material aspects.
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Demarcation inside and outside the organisation |
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Demarcation inside and outside the organisation
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Demarcation inside and outside the organisation
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Demarcation inside and outside the organisation
Stakeholder groups that prioritise this aspect
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Demarcation inside and outside the organisation
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Demarcation inside and outside the organisation |
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Demarcation inside and outside the organisation |
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Demarcation inside and outside the organisation |
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Demarcation inside and outside the organisation Stakeholder groups that prioritise this aspect
Key figures and performance indicators
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Demarcation inside and outside the organisation Playing a proactive role in society to promote more exercise, sports and a healthier lifestyle, safety in terms of cycling conditions, infrastructure and bicycle products.
Stakeholder groups that prioritise this aspect
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Demarcation inside and outside the organisation
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Demarcation inside and outside the organisation
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Demarcation inside and outside the organisation
Stakeholder groups that prioritise this aspect
Key figures and performance indicators
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Demarcation inside and outside the organisation Qualitative indicators
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Demarcation inside and outside the organisation
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7.2 Networks and stakeholder dialogue
We maintain a constant dialogue with our stakeholders and ensure that we follow up on the dialogue.
Role in society
In view of the role we see for ourselves in society, we are associated with various national and international sector organisations and initiatives. These initiatives are varied and include efforts to encourage the use of innovative and green mobility solutions for short and middle distances, such as the (electric) bicycle, reducing congestion and improving traffic safety and the quality of life in urban areas and attention for a healthy lifestyle and more exercise.
Accell Group is associated with various national and international trade organisations and initiatives, several of which are focused specifically on corporate social responsibility. In addition, we are members of the boards of a large number of organisations, such as the WFSGI (World Federation of Sporting Goods Industry), country organisations such as the RAI Association (NL) and Univelo (FR) and in the European umbrella organisation CONEBI. We also have seats in various committees involved in drawing up safety standards at European and global levels.
Below you will find a complete overview of the industry and advocacy organisations where we have a seat on the board or for which we participate actively in working groups.
Board and Working Groups participation
Consumentenveiligheid
- ISO / TC 149 (Technical Committee of the International Organisation for Standardisation) including participation in working groups:
- ISO TC 149/SC1 WG15 (Electric Power Assisted Cycles)
- CEN TC 333 Cycles (Technical Committee of the European Committee for Standardisation) including participation in working groups:
- CEN/TC 333/WG 5 (Electric Power Assisted Cycles)
- CEN/TC 333/WG 8 (Composite material used in bicycles)
- CENELEC ( European Committee for Electrotechnical Standardisation) including participation in working groups:
- CLC/TC21X/WG5 (safety requirements lithium batteries for LEV).
- IEC/ISO TC69/JPT 61851-3LEV (joint Project team of IEC and ISO)
- NEC 21-35 ( Dutch Electrotechnical Committee / Cells and Batteries).
- NEN (Dutch Standards Institution) commission NC 330 043 Bicycles
- TSE (Turkish Standards Institution) / MTC - Mirror Technical Committees
Theft prevention
- Steering committee Bicycle Theft AVC (Dutch national platform approach bicycle theft)
- Technical committee foundation ART (bicycle locks)
Bicycle industry– healthy & green mobility
- Board CONEBI (Confederation of European Bicycle Industries)
- Board RAI Vereniging (Dutch mobility sector association), sector bicycles
- Board Univelo (French industry association)
- Board LEVA (Light Electric Vehicle Association)
- Board BPSA (Bicycle Product Suppliers Association)
- Board UVT (Finnish outdoor industry association)
- Board FAPIC (Norwegian industry association)
- Board MKKSZ (Hungarian industry association)
- Team leader Tour de Force (Technology team)
Health & sustainability
- Central Board WFSGI (World Federation of the Sporting Goods Industry)
- Board World Sports Forum
- Advisory Board World Cycling Forum
- Bicycle committee
- CSR committee
- Board Stibat (Dutch Battery foundation)
- Board People for Bikes (USA)
- Board Cycling Industry Club
Local and regional interest
In 2016, we held talks at various levels with local authorities and interest groups about the meaning of Accell Group to the region. Our local presence and local initiatives we develop make a valuable socio-economic contribution at a regional level.
This contribution is particularly significant in smaller cities because of the employment we create. There is particular appreciation for the fact that we recruit and provide employment for local young people and people with difficulties accessing the labour market.
Local authorities welcome the pleasant contacts with Accell Group and without exception hope that the company will remain in their city or region long into the future. They see our strategy in combination with our innovative strength as crucial to safeguarding long-term perspectives for the companies.
Lapierre Overvolt AM Carbon: Eurobike Award 2016
The Overvolt AM Carbon is a revolutionary electric-powered trail bike with sublime weight distribution that sets a new design standard. The battery has been placed lower closer to the front, using Lapierre’s Gravity Logic Project technology. This adds mass to the frame and lowers the centre of gravity. The bike is more manoeuvrable, both on the ground and in the air. The Eurobike jury praised this solution as both well thought-out and successfully executed.
Stakeholder initiatives
Below is an overview of the frequency of contacts and how we maintain regular contact with our main stakeholder groups and the main subjects of these contacts. We determined who our most important stakeholders are by putting all our stakeholders in a matrix and prioritising them. The Board of Directors approved the matrix. The overview below also includes special initiatives launched in 2016. In Chapter 7.1, Materiality matrix, we indicated which material aspects our stakeholders see as priorities.
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Consumers and cyclists
Communications |
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Retail trade network
Communications |
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(Local) Government bodies - Regulators
Communications |
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Industry associations and advocacy groups
Communications |
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Suppliers
Communications |
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Accell Group companies
Communications |
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Employees
Communications |
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Shareholders - analysts
Communications |
7.3 Employee data
At year-end 2016, the number of employees had increased to 2,807 FTEs. A total of 63% of Accell Group employees are covered by a collective labour agreement. The tables below show how the number of employees are divided in terms of region, gender, age and type of contract.
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Temporary employee: a person working for a company that supplies services to Accell (no employment contract with Accell)
In 2016, Accell Group recorded absenteeism of 4.11 % due to sick leave and 0.08% due to workplace accidents. The table below shows the division of sick leave and accidents in terms of region and gender.
Relative: expressed as the period of absence divided by the total work time.
In 2016, the average number of training hours per employee rose to 11.9 hours per FTE. The tables below show the division of the number of training hours in terms of region, gender and type of employee.
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Direct employees: active in production
Indirect employees: not active in production
7.4 Scope of the reporting
This report offers an overview of the main developments and the performance of Accell Group in 2016 and is based on subjects highly material for Accell Group. All the reported data pertain to the 2016 financial year that runs from 1 January to 31 December.
Reporting framework and data collection
This annual report is meant for all our stakeholders in general and for our shareholders and employees in particular. We want to use this integrated report to demonstrate how sustainably we operate and how this strengthens our strategy, governance, performance and outlook, plus how this generates (social) value in the short, medium and long term.
The financial data in this report is generated by a standardised and automated reporting system. The internal control system safeguards the reliability of these financial data. The external auditor also audits the financial statements that are part of this report. In doing so, the external auditor also determined whether the notes to the financial performances in the report are a fair representation of the financial statements.
The data related to corporate social responsibility is collected once a year. The collected date and reporting is not verified by the external auditor. In 2016, the data collection related to sustainability covered 99.5% of Accell Group’s operations. This percentage is determined by dividing the number of employees of the companies from which data is collected by the total number of employees. The quantitative and qualitative information regarding corporate social responsibility is based on qualitative interviews and quantitative data requests. These requests are submitted to the managers responsible for CSR at our companies and within our staff departments. The managers responsible for CSR within the companies deliver the requested quantitative data and direct sustainability aspects and priorities. Additional data comes from the information systems, such as data on employees and the organisation and on environmental performances. The team responsible for CSR at group level checks the data by means of a plausibility check.
The various business units and staff departments then review and check the contents of the report.
Deviations from the 2015 sustainability report
In 2016, Accell Group revised is its GHG (greenhouse gas) emission factors, which are used as a basis for the determination of the CO2 footprint for packaging and waste. The emissions factors were adjusted to reflect the latest insights according to the Ecoinvent database. We have also adjusted the results of previous years for the purposes of comparison, as a result of which there may be deviations vis-a-vis the annual reports for previous years.
In view of the fact that this year we have included two non-production companies (CSN and Comet) in the data, any comparison on the basis of the number of bicycles produced serves no purpose. We have therefore chosen to state waste and packaging figures in absolute terms and to exclude the target per bicycle. We are currently considering how to once again state these figures in relative terms for the next annual report.
The annual report for 2015 included an incorrect percentage in the illustration related to absenteeism due to accidents. The percentage for 2015 should have been 0.14% rather than 0.24%. The correction has been incorporated in this annual report.
Reporting standards and guidelines
The following standards, policies and guidelines have been applied in full or in part in this report.
- Integrated Reporting framework
Accell Group applies several fundamental concepts, guidelines and content elements of the Integrated Reporting framework of the International Integrated Reporting Council (IIRC) in its reporting. - International Financial Reporting Standards
Accell Group’s financial reporting is based on the International Financial Reporting Standards (IFRS). All Accell Group companies and the group itself comply with these standards. - Global Reporting Initiative
The Global Reporting Initiative (GRI) is the international standard in the field of sustainability reporting. The Accell Group report has been drawn up on the basis of GRI G4 'Core'. You can find the GRI contents on the Accell Group website. - Dutch Corporate Governance Code
Compliance with the Dutch Corporate Governance code is described in Chapter 4.3 Governance & compliance of this report. We report on this subject on the basis of the ‘comply or explain’ principle.
7.5 Brands
Haibike (1995) produces a range of sporty bikes, including a collection of e-performance models defined by ground-breaking design and innovation. The product range varies from sports bikes for beginners to top-quality professional racing bikes, together with special-purpose racing and mountain bikes for downhill, free ride and cross-country cycling. www.haibike.de
The Raleigh (1887) brand is a global icon. Raleigh’s roots lie in English city of Nottingham and the brand is now sold in many countries around the world. The timeless British image and the company’s rich history in professional cycling are a constant in the company’s marketing of the brand. Raleigh supplies bicycles for a wide user base, from children’s bikes to professional racing bikes, always recognisable thanks to their quality and reliability. The Raleigh brand has an outstanding track record. It is one of the fastest growing brands in the US market. Raleigh bicycles stand for fun, family, fitness and community, all at attractive prices. www.raleigh.co.uk | www.raleighusa.com
Sparta (1917) is the pioneer in electric bicycles and market leader in e-bike innovations in the Netherlands. Sparta works continuously on technology-driven product development, while simultaneously exploring new target groups and new market segments for e-bikes. Sparta’s e-bikes are part of an eye-catching city-bike collection targeting the mid and higher-range segment of the market. www.sparta.nl
Winora (1914) has been a household name in Germany for more than a century as a maker of bicycles for the whole family, from the smallest children’s bike to a sporty trekking bike right through to the latest in e-bikes. Winora bikes are modern, top quality and sustainable. www.winora.de
Koga (1974) is a Dutch brand that stands for top-quality sports bikes, with products aimed at passionate cyclists. The Koga Research & Development team and the Quality Center are the driving forces behind the company’s exceptional dedication to innovation and quality. All Koga bikes are hand-made by specialists. www.koga.com
Lapierre (1946) stands for top sporting performances, top quality and ground-breaking innovations with French panache. The Pro Tour Road Team and a World Cup DH Team have been hugely successful riding Lapierre bicycles. The Lapierre bike makers have proven their immense technical know-how with the development of the Overvolt e-bike models. The Lapierre brand stands for passion and performance, both on the road and off-track. www.cycles-lapierre.fr
Loekie (1980) produces the best and safest bicycles for children between three and seven years of age. Whether these are cool bikes for boys or pink bikes fit for a princess, we always provide top- quality at a reasonable price. www.loekie.nl
Staiger (1898) is a trendsetter in the fast-growing market for lightweight bicycles in the trekking and touring segment. The well-known Staiger brand is aimed primarily at demanding consumers who set great store by comfort and top quality. www.staiger-fahrrad.de
The trendsetting bicycles produced by Ghost (1993) stand out thanks to their innovative technologies and finishing that includes small but striking details. The German brand’s name recognition has been boosted by the successes of the Ghost Factory Racing Team and the Ghost AMR competition. www.ghost-bikes.com
Batavus (1904) ) has now been around for more 110 years and is seen as one of the strongest, best known and most innovative Dutch bike brands. Batavus not only makes extremely comfortable and durable high-quality bicycles for a broad user-base, it also designs smart and useful innovations that make cycling safer and more fun. www.batavus.com
Comet (1886) is the largest provider of high-quality bicycle part and accessories in Spain and a top-five player in France. Comet has an impressive number of exclusive distribution agreements with various well-known brands. www.comet.es
Juncker Bike Parts (1912) is one of the largest distributors of bicycle parts and accessories in the Benelux region. The Juncker range includes over 15,000 products from more than 200 brands. Bicycle retailers can order parts and accessories 24/7 via the Accentry ordering system. The strength of Juncker’s proposition lies in its extensive range, up-to-date inventory information, easy ordering and fast delivery (within 24 hours), enabling Juncker clients to minimise inventory costs. In addition to the (frequently exclusive) distribution of a large number of well-known brands, Juncker also sells and distributes Accell Group’s XLC brand products. Juncker Bike parts is also constantly expanding its range of services to bicycle retailers, including solutions for shop and workplace design. www.junckerbikeparts.nl
Brasseur (1913) ) is the exclusive distributor of high-grade bicycle parts, accessories and bicycle brands in Belgium, with a special focus on the Francophone part of the country. The company works closely with Juncker Bike Parts and E. Wiener Bike Parts. www.cyclesdiamond.be / www.viper-sconcept.eu / www.brasseur-bicycles.com
E. Wiener Bike Parts (1914) ) is a household name in Germany and France as a supplier of bicycle parts and accessories. Thanks to the company’s numerous exclusive distribution licences, E. Wiener Bike Parts is a one-stop shop for the German bicycle retail sector. www.bike-parts.de
XLC (1998) ) is the young, global premium brand for Accell Group’s bicycle parts and accessories. At XLC, they believe that bikes give people energy and a sense of freedom. They back up this unique feel for cycling with a range of easily accessible, good quality and affordable parts and accessories for all kinds of bicycles. www.xlclovecycling.nl / www.xlc-parts.com
Nishiki (1965) produces trekking bikes, ATBs and racing bikes for the top market segment. The brand stands for innovation, quality and performance. The Finnish design, ground-breaking in terms of ergonomics and colour use, appeals to professionals and enthusiasts looking for something truly www.nishiki.com / www.nishiki.fi
Atala (1921) ) is a renowned Italian brand that stands for riding comfort and reliability. The company supplies a wide range of sporty bicycles, children’s bikes and city bikes for a broad user base. Atala has its own distribution network of independent dealers across the whole of Italy. www.atala.it
Carraro (1924) ) is a classic Italian brand in the top segment for trekking and racing bikes. A Carraro bike is the embodiment of excellence in technology, the best performance and reliability and innovative design. www.carrarocicli.com
Raleigh Electric (1997) ) is well known for its wide range of stylish, top-quality, technologically advanced e-bikes. Currie is one of the oldest and most experienced developers and distributors of e-bikes in the US, via its IZIP, eFlow and Haibike Xduro brands. The company’s product range includes models that meet customers’ desire for an inexpensive alternative for mobility, leisure time, exercise and simple fun. www.currietech.com
Tunturi (1922) ) is a well-known bicycle brand in the Scandinavian market, with a collection that clearly stands out from the average product ranges in Finland and Sweden. In addition to bicycles, this brand also produces bicycle parts and accessories and fitness equipment. www.tunturi.fi
Diamondback (1977) is one of the pioneers in the world of BMX. Diamondback now offers a wide range of innovative products for every bicycle segment and helps cyclists to explore and stretch their boundaries. The brand is known for the value and quality of its bikes in every price range and category. The Diamondback Pro Cycling team was the most successful team in North America in 2014. www.diamondback.com
Van Nicholas (1999) is a Dutch brand specialised in the development and manufacture of top-quality titanium sports bikes. A team of true professionals guarantees a very special collection of bicycles and accessories. The brand stands for the creation of the ultimate cycling experience for every individual user. This brand is all about passion, dedication and a constant striving for perfection. www.vannicholas.com
Cycle Service Nordic (1990) ) is the Nordic distributor of bike parts and accessories from SRAM and other brands in Scandinavia. The company has offices in Denmark, Sweden, Norway and Finland. Cycle Service Nordic’s customers are professional bike dealers, bike manufacturers and wholesale dealers. www.cycleservicenordic.com
Diavelo (2012) ) is a Danish e-bike brand, best known for its Danish design, both in terms of design features and use of colours. Diavelo has already collected 20 awards in its five-year existence. Its Pininfarina Evoluzione is probably the most beautiful e-bike in the world. www.diavelo.dk and www.pininfarina-evoluzione.com
Other: In addition, Accell Group markets the brands Sinus (Germany), Viper (Belgium), Diamond (Belgium) and Greens (Germany).
7.6 Addresses
Accell Group N.V. | The Netherlands | • accell-group.com
Postbus 435 - 8440 AK Industrieweg 4 - 8444 AR Heerenveen
T +31 (0)513 638 703 - F +31 (0)513 638 709
Accell Asia Taiwan Co., Ltd. | Taiwan
24F-3, No. 123, Sec. 3 - Taichung Port Road, Xitun Dist. - Taichung City 40767
T + 886 4 23599500 - F + 886 4 23595887
Accell Bisiklet A.S. | Turkey | • accellbisiklet.com.tr
Oranize Sanayi Bolgesi 3. kisim - Ahmet Tütüncüoglu Caddesi No 1 Manisa
T +90 (0) 236 213 00 45 - F +90 (0) 236 213 00 50
Accell Hunland Kft. | Hungary | • accell-hunland.hu
Parkólo tér 1 - 5091 Tószeg
T + 36 565 86481 - F + 36 565 86484
Accell Nederland B.V. | The Netherlands | • accellnederland.nl
Postbus 515, 8440 AM - Industrieweg 4, 8444 AR Heerenveen
T +31 (0)513 638 999 - F +31 (0)513 638 262
Accell North America Inc | United States of America
6004 South 190th Street - Suite 101 - Kent, WA 98032
T +1 253 395 1100 - F +1 253 872 9490
Accell Suisse AG | Switzerland | • accell-suisse.ch
Industriestrasse 21 - 6055 Alpnach Dorf
T + 41 41 670 2190 - F + 41 41 670 2191
Brasseur S.A. | Belgium | • brasseur-bicycles.com
Rue des Steppes 13 - B-4000 Liege
T +32 4 2 28 72 60 - F +32 4 2 27 40 78
Comet Distribuciones Comerciales S.L. | Spain | • comet.es
Polígono Erratzu 440 - 20130 Urnieta (Gipuzkoa)
T +34 (0) 943 331 393 - F +34 (0) 943 555 658
Currie Tech Corp. | United States of America | • currietech.com
3850A Royal Avenue Simi Valley - CA 93063
T +1 805 915 49 00 - F +1 805 915 43 21
Cycles Lapierre S.A.S. | France | • cycles-lapierre.fr
Rue Edmond Voisenet - 21005 Dijon Cédex
T +33 3 80 525 186 - F +33 3 80 520 851
Cycles France Loire S.A.S. | France
Avenue de l’Industrie - 42160 Saint Cyprien
T + 33 967406543
Cycles Service Nordic | Denmark | • cycleservicenordic.com
Datavej 12 - 5220 Odnse SØ
T + 45 65992411
Ghost-Bikes GmbH | Germany | • ghost-bikes.com
An der Tongrube 3 - D-95652 - Waldsassen
T +49 (0)9632 9255-0 - F +49 (0)9632 9255-16
Raleigh UK Ltd | United Kingdom | • raleigh.co.uk
Church Street - Eastwood Nottingham - NG16 3HT
T +44 1773 532 600 - F +44 1773 532 601
Raleigh Canada Ltd | Canada | • raleigh-canada.ca
2124 London Lane Oakville - Ontario L6H 5V8
T +1 905 829 5555
Swissbike Vertriebs GmbH | Switzerland
Industriestrasse 21 - 6055 Alpnach Dorf
T + 41 41 670 2190 - F + 41 41 670 2191
Tunturi-Hellberg Oy Ltd | Finland | • tunturi.fi
Varusmestarintie 26 - FIN-20360 - Turku
T +358 (0)10 27 33 200 - F +358 (0)10 27 33 202
Vartex AB | Sweden | • vartex.se
Batterivägen 14 - SE - 432 32 - Varberg
T +46 (0) 340 64 60 00 - F +46 (0) 340 61 11 90
E. Wiener Bike Parts GmbH | Germany | • bike-parts.de
Max-Planck-Straße 8 - D-97526 - Sennfeld
T +49 (0)9721 6501-0 - F +49 (0)9721 6501-60
Winora-Staiger GmbH | Germany | • winora-group.de
Max-Planck-Straße 6 - D-97526 - Sennfeld
T +49 (0)9721 6594-0 - F +49 (0)9721 6594-45
7.8 Glossary
CO2 equivalent
Emissions of greenhouse gasses are often measured in CO2 equivalents, or CO2-eq in short. This is a unit of measurement used to help make comparisons between the contributions of various greenhouse gasses to the greenhouse effect.
Compliance
Compliance with legislation and regulations and codes of conduct within the organisation.
Connected – Connectivity
Bicycles that are linked or connected to the internet.
Corrective action plan
Programme of improvements to meet the stipulated criteria.
Customer journey
The customer’s journey through the purchasing process.
FTEs (full-time equivalents)
The number of employees expressed in full-time equivalents (40-hour week).
Governance
Combination of issues and rules in the field of sound corporate governance.
Materiality matrix
Mix of the importance stakeholders and the organisation attach to certain subjects.
Multi-brand (strategy)
Marketing strategy using a portfolio of several brands.
Stakeholders
Person or group that may have an effect on or is affected by the realisation of corporate objectives. Examples of stakeholders include customers, employees and shareholders.
Value creation
The creation of value for the company (including its own organisation), society and the environment.
Value chain
Collection of parties who together execute a process and by doing so create economic or social value.